Back to agenda ConsumerMarket Trends CEO's Summit New channels and commercial models to reach the consumer (CMO’s debate) Wed 14 May | 17:30 - 18:15 MAIN AUDITORIUM AGROBANK Premium VIP Pass Discover the latest channels and commercial models revolutionizing consumer engagement. This CMOs debate will cover digital platforms, direct-to-consumer strategies, and omnichannel approaches. Learn from real-world examples and expert insights on how to effectively connect with today’s consumers in a fast-changing market. Speaker Roberto del Barrio Director de Away From Home & New Business Models Danone